AD001 → hulu
The Client
Hulu advertising, under recent acquisition of Disney Advertising.
The Ask
In a rapidly changing period of the streaming market, Hulu was in need of an updated suite of campaign materials highlighting aspects of diversity and approachability for small businesses.
The Solution
Create refreshed environments and characters for Hulu's asset library and a new series of social ads based in the needs of local agencies and small businesses.
Characters
Environments
Social Ads
The Team
Art Direction:
Max Dotson, Ella Choi
Design: Paloma Buzzi, Dina Coletti
Copy: Haley Burrowes